Juan Mendoza

Marketing technology strategist at The Lumery, I analyse marketing, data, and technology trends for some of the most well-known Australian and global brands.

63 posts
•
Melbourne, Australia

TMW #049 | Unbundling advertising, the platform problem, and the state of spam.

9 days ago • 11 min read

TMW #048 | Should we abandon the 360 customer view? Rethinking DTC, and the privacy imperative.

16 days ago • 10 min read

MSoM #010 | Adland is an island

16 days ago • 2 min read

TMW #047 | Do we need marketing operations? The brand value of social community and the growth of Dominos

21 days ago • 10 min read

MSoM #009 | Nobody cares about your framework

23 days ago • 2 min read

TMW #046 | Platform dominance in the creator economy, Google’s cookie delay, and the multicultural future of Clubhouse

a month ago • 9 min read

TMW #045 | Algorithm-as-a-Service, the ubiquity of e-commerce and the time we spend online

a month ago • 11 min read

TMW #044 | Will the CRM last? Living in Apple's ecosystem and display advertising’s role in fake news.

a month ago • 11 min read

TMW #043 | Paying for search, subscription regulation, and the role of data sharers.

2 months ago • 9 min read

TMW #042 | The place of marketplaces, identity resolution and the post-pandemic internet

2 months ago • 11 min read

Success! Your account is fully activated, you now have access to all content.